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{"id":3107392,"date":"2018-03-19T12:13:00","date_gmt":"2018-03-19T11:13:00","guid":{"rendered":"https:\/\/4players.fdpub.de\/allgemein\/spielemarkt_deutschland-umfrage_zu_informationsquellen_beim_spielekauf\/3107392"},"modified":"2024-05-11T01:13:11","modified_gmt":"2024-05-10T23:13:11","slug":"spielemarkt_deutschland-umfrage_zu_informationsquellen_beim_spielekauf","status":"publish","type":"post","link":"https:\/\/4players.fdpub.de\/news\/spielemarkt_deutschland-umfrage_zu_informationsquellen_beim_spielekauf\/3107392","title":{"rendered":"game: Umfrage zu Informationsquellen beim Spielekauf"},"content":{"rendered":"In Deutschland informieren sich knapp vier von zehn “Gamern” im Freundes- und Kollegenkreis \u00fcber aktuelle Spiele bzw. lassen sich Spiele empfehlen. Das ist das Ergebnis einer repr\u00e4sentativen Umfrage des Marktforschungsunternehmens YouGov im Auftrag des game, des Verbandes der deutschen Games-Branche.<\/p>\n
Dar\u00fcber hinaus sind f\u00fcr 21 Prozent der “Gamer” in Deutschland Social-Media-Plattformen wie Facebook oder Twitter eine wichtige Informationsquelle: Hier tauschen sich \u00fcber neun Millionen Spieler zu den Titeln aus. Auch der Handel nimmt weiter eine zentrale Rolle im Bereich Spiele-Empfehlungen ein. \u00dcber acht Millionen “Gamer” informieren sich online und offline \u00fcber neue Spiele. \u00dcber sieben Millionen Spieler (17 Prozent) nutzen die Tests von Online-Magazinen, um sich \u00fcber die aktuellen Titel zu informieren. Let’s-Play-Videos schauen rund sechs Millionen der befragten Spieler in Deutschland zu Informationszwecken. <\/p>\n
“Mit der immer gr\u00f6\u00dferen Vielfalt von Computer- und Videospielen ist auch die Anzahl der Informationsquellen gestiegen: Neben Freunden und dem Handel haben sich Soziale Netzwerke, Online-Medien und Let’s Plays bei der Suche nach neuen Spielen etabliert”<\/em>, sagt game-Gesch\u00e4ftsf\u00fchrer Felix Falk.
\u00a0
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