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{"id":3092667,"date":"2021-05-12T19:12:00","date_gmt":"2021-05-12T17:12:00","guid":{"rendered":"https:\/\/4players.fdpub.de\/allgemein\/ubisoft-wird_in_zukunft_auf_vollpreis-spiele_und_auf_free-to-play-titel_setzen\/3092667"},"modified":"2021-05-12T19:12:00","modified_gmt":"2021-05-12T17:12:00","slug":"ubisoft-wird_in_zukunft_auf_vollpreis-spiele_und_auf_free-to-play-titel_setzen","status":"publish","type":"post","link":"https:\/\/4players.fdpub.de\/news\/ubisoft-wird_in_zukunft_auf_vollpreis-spiele_und_auf_free-to-play-titel_setzen\/3092667","title":{"rendered":"Ubisoft wird in Zukunft auf Vollpreis-Spiele und auf Free-to-play-Titel setzen"},"content":{"rendered":"

Bei der gestrigen Investorenkonferenz<\/a> von Ubisoft ist ein Kommentar zur zuk\u00fcnftigen Unternehmensausrichtung wohl mi\u00dfverstanden worden und dieses Mi\u00dfverst\u00e4ndnis verbreitete sich dann (wie gewohnt schnell) im Internet – auch dank Geoff Keighley. Stein des Ansto\u00dfes war ein Bericht u.a. bei VGC<\/a>, in dem behauptet wurde, dass Ubisoft nicht mehr drei oder vier Gro\u00dfproduktionen als Vollpreis-Spiele (AAA-Titel) pro Gesch\u00e4ftsjahr ver\u00f6ffentlichen m\u00f6chte, wie es bisher die strategische Ausrichtung war, sondern stattdessen st\u00e4rker Free-to-play-Modelle genutzt werden sollten.

Auf diesen Bericht meldete sich Sean Lama (Strategic Planning & Analysis bei Ubisoft) zu Wort und stellte klar, dass sie sich zwar st\u00e4rker in den Free-to-play-Bereich begeben werden, aber das w\u00fcrde nicht <\/strong>bedeuten, dass sie weniger Premium-Spiele (also klassische Vollversionen) ver\u00f6ffentlichen werden. Er meinte, dass sie eine gr\u00f6\u00dfere Mischung bei ihren Inhalten wollen – und sowohl auf Premium- und Free-to-play-Spiele setzen werden. Eine gute Mischung sei wichtig und das h\u00e4tte vor allem die Weiterentwicklung von Call of Duty mit Warzone gezeigt.

Sean Lama zitiert die Free-to-play-Passage aus der Investorenkonferenz so: “Dies ist eine rein finanzielle Kommunikationsma\u00dfnahme und \u00e4ndert nichts an der Tatsache, dass wir weiterhin eine hohe Kadenz bei der Bereitstellung von Inhalten erwarten, einschlie\u00dflich starker Premium- und Free-to-play-Neuerscheinungen.

<\/p>

Hi. Regarding the Ubisoft comment, it’s in reference to F2P becoming a larger share of the revenue pie, not an indication that there will be less traditional paid games like AC. The content mix is expanding, not changing. A good comp is the evolution of CoD since Warzone.<\/p>\u2014 Shonboppin (@shonboppin) May 11, 2021<\/a><\/blockquote>

RE: F2P from the call:

\u201cThis is purely a financial communication evolution and doesn\u2019t change the fact that we continue to expect a high cadence of content delivery including powerful premium and F2P new releases.\u201d<\/p>\u2014 Shonboppin (@shonboppin) May 11, 2021<\/a><\/blockquote>

It’s worth noting that the proper interpretation of this is not that Ubisoft will deliver less AAA premium games, but that its other non AAA premium content, such as F2P or even Just Dance, will become more important to the business.

It’s not about less, it’s about more. https:\/\/t.co\/ssUFsr2jLJ<\/a><\/p>\u2014 Daniel Ahmad (@ZhugeEX) May 11, 2021<\/a><\/blockquote> ","protected":false},"excerpt":{"rendered":"

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