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{"id":3081894,"date":"2022-08-29T12:41:00","date_gmt":"2022-08-29T10:41:00","guid":{"rendered":"https:\/\/4players.fdpub.de\/allgemein\/gamescom_2022-trotz_geringerer_besucherzahlen_ein_positives_resuemee\/3081894"},"modified":"2024-05-03T15:05:06","modified_gmt":"2024-05-03T13:05:06","slug":"gamescom_2022-trotz_geringerer_besucherzahlen_ein_positives_resuemee","status":"publish","type":"post","link":"https:\/\/4players.fdpub.de\/news\/gamescom_2022-trotz_geringerer_besucherzahlen_ein_positives_resuemee\/3081894","title":{"rendered":"Gamescom 2022: Trotz geringerer Besucherzahlen ein positives Res\u00fcmee"},"content":{"rendered":"

Die weltweit gr\u00f6\u00dfte Spielemesse schlie\u00dft f\u00fcr dieses Jahr ihre Pforten, nachdem es drei Jahre her ist, seit sich Spieler, Entwickler und Fachbesucher in K\u00f6ln gegenseitig die Klinge in die Hand dr\u00fccken durften. Nun haben die Veranstalter ihren Abschlussbericht zur Gamescom 2022 ver\u00f6ffentlicht und ziehen mit rund 265.000 Besuchern und gro\u00dfem digitalen Interesse ein sehr positives Res\u00fcmee.

Dank des gro\u00dfen Besucheraufkommens aus \u00fcber 100 L\u00e4ndern muss sich die Gamescom im globalen Vergleich nicht verstecken und bleibt trotz Corona-Pandemie bedingtem Ticketkontingent sowie h\u00f6herer Eintrittspreise das gr\u00f6\u00dfte Gaming-Event weltweit. Dennoch liegen die Zahlen deutlich unter dem 2019 aufgestellten Rekord von insgesamt 373.000 Besuchern.

Dieser Trend l\u00e4sst sich auch bei den Fachbesuchern beobachten. So waren vor drei Jahren noch 31.300 pers\u00f6nlich vor Ort und damit rund 6.300 mehr Journalisten & Co. als dieses Jahr – davon wie auch 2019 rund 50% aus dem Ausland. Alle weiteren Infos zur Gamescom 2019 findet ihr hier<\/a>.

<\/p>

Internationaler denn je…<\/h2>Trotz der Abstinenz von Flaggschiffen wie Nintendo, Sony, Activision Blizzard und EA waren rund 1.100 Ausstellende aus 53 L\u00e4ndern vertreten \u2013 wobei der Auslandsanteil mit 75% h\u00f6her ist als je zuvor.

“Ganz besonders freut mich, dass so viele Besuchende und Ausstellende aus dem Ausland nach K\u00f6ln gekommen sind, um gemeinsam ihre Leidenschaft f\u00fcr Games zu feiern – die gamescom ist dieses Jahr internationaler denn je. Insgesamt ist das ein klares Zeichen aus K\u00f6ln in die ganze Welt, dass der Messeplatz Deutschland zur\u00fcck ist.”, Gerald B\u00f6se, Vorsitzender der Gesch\u00e4ftsf\u00fchrung der Koelnmesse.

Ein Hybrid-Modell mit Erfolgsaussichten<\/h2>130 Millionen Views \u2013 davon allein 12 Millionen f\u00fcr die Gamescom Opening Night Live \u2013 konnten bis Samstagabend verzeichnet werden und lassen, trotz Freude auf ein pers\u00f6nliches Wiedersehen, auf ein deutliches Interesse am Hybrid-Modell schlie\u00dfen:

“Nach \u00fcber zwei Jahren mit ausschlie\u00dflich digitalen Events war die Freude \u00fcber echte Treffen bei Branche und Community riesig. Insgesamt hat die gamescom 2022 unsere Erwartungen \u00fcbertroffen: Mit diesem Vor-Ort-Comeback zusammen mit unserem abermals ausgebauten digitalen Angebot sind wir f\u00fcr die hybride erfolgreiche Zukunft der gamescom optimal aufgestellt.”, so Felix Falk, Gesch\u00e4ftsf\u00fchrer des game \u2013 Verband der deutschen Games-Branche.

Das positive Fazit zeigt wohl deutlich, dass Spielerinnen und Spieler wohl noch einige Jahre nach K\u00f6ln pilgern d\u00fcrfen. So wurden bereits Details zur Gamescom 2023 ver\u00f6ffentlicht \u2013 mehr dazu hier<\/a>.","protected":false},"excerpt":{"rendered":"

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